Alibaba’s YunOS to overtake Apple’s iOS as China’s 2nd-biggest smartphone operating system

By on Nov 28, 2016 in Mobility Strategy | 0 comments

New York-listed Alibaba, which owns the Post, has also adapted YunOS to work as an operating system for television set-top boxes, smart home appliances, tablets, internet-connected smart TVs, smart cars and even SoftBank Group‘s humanoid robot called “Pepper”.

At Alibaba’s cloud computing conference last month in Hangzhou, YunOS product director Aiden Yong said: “We want YunOS to be the ‘go-to’ operating system for China’s smart industry.”

Tsinghua Unigroup semiconductor affiliates Spreadtrum Communications and RDA Microelectronic last month jointly launched with Alibaba’s YunOS business unit a new chip platform for hardware manufacturers to create innovative products for the so-called Internet of Things market of smart, connected devices.

In a report on Friday, Bernstein pointed out that the key motivation for hardware manufacturers to adopt YunOS are the subsidies from Alibaba.

Set-top box makers on the mainland, for example, reportedly receive from 20 to 60 yuan per box as a subsidy to encourage the adoption of YunOS.


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Li said that figure may sound insignificant, but it is meaningful when put in the context of “the razor-thin margins of these hardware vendors”, especially the smaller manufacturers.

The low price afforded by YunOS smartphones has made these devices gain most of their users across the mainland’s lower tier cities.

Data from Sino Market Research and Bernstein showed that 54 per cent of YunOS adoption last year was found in tier-4 or smaller cities in the country, compared with 9 per cent in the tier-1 cities like Beijing, Shanghai and Shenzhen.

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